April 20, 2009
Price Trusts Bridgestone to Grab First Ever Champions Tour Win
Hall of Famer Relies on 4-piece B330 in Victory at Outback Steakhouse Pro-Am
Covington, Ga. - In Tampa, Florida, this weekend, World Golf Hall of Fame member Nick Price and Bridgestone Golf
teamed up for a couple of big firsts. Using a field-leading 18 birdies, Price recorded his first-ever career Champions Tour
victory and the first professional win of any kind for the new 4-piece Bridgestone TOUR B330 golf ball. Price set the last
6 holes of TPC Tampa Bay golf course ablaze on Sunday, registering three birdies in a row on three of the final six holes
(#13, #14 and #15), including the most difficult hole on the course (#15) to record a two-stroke victory, posting a three-round
total of 204 (9-under par).
"Nick visited our R&D Test site just last week, while the Masters was going on, and it was very evident by the way that
he was striking the ball that it was only a matter of time until he broke through on the Champions Tour," said Dan Murphy,
Senior Director of Marketing - Bridgestone Golf, Inc. "We're ecstatic for Nick and we are pleased to be part of yet another
milestone in his illustrious career."
Price utilized the incredible feel and consistency of the new B330 to finish at or near the top of several statistical categories
in the Outback Steakhouse Pro-Am. Price finished 1st in putts per greens-in-regulation (1.55), 1st in total birdies (18),
3rd in putts per round (27), T6th in Driving Accuracy (85.7%) and T11th in greens-in-regulation (74.1%). In addition, Price
recorded one of his best weeks in driving distance - averaging 274.5 yards off the tee - including a blistering 297 yards
average off the tee in the first round.
"I am really excited to have my first Champions Tour win with the new B330 golf ball, " said Price. "I've used a Bridgestone
ball in most of the landmark achievements of my professional career, and in this day and age, I think it is truly special
when an equipment company has been with you for such a long time. When players are switching from company-to-company every
two or three years, having the relationship I have with the guys at Bridgestone gives me a tremendous amount of confidence."
The 2009 version of the Bridgestone Golf TOUR B330 features Bridgestone's brand new dual-mantle 4-piece construction technology.
While some 4-piece balls feature a dual core, the Bridgestone TOUR B330 has dual mantle layers, providing several advantages
over other 4-piece premium balls on the market. For instance, the new inner mantle used in both balls provides reduced spin
and a smoother energy transition resulting in even more distance off the tee. The inner mantle also performs better in windy
conditions, giving the ball flight a more piercing trajectory making it less apt to be affected by sudden gusts. Furthermore,
the new B330 features a softer core and cover for increased touch on the greens and even better spin performance on half
The new B330 utilizes Bridgestone's Gradational Compression Technology in its core to produce greater repulsion, resulting
in unparalleled distance off the tee.
The 2009 B330 family of balls feature a street price of $42.99 per dozen (suggested retail price of $56 per dozen) and are
available now at golf specialty stores and green grass retailers nationwide.
For more information on what the entire Bridgestone Golf TOUR Team has in their bags, visit www.bridgestonegolf.com.
# # #
Bridgestone Golf, Inc., based in Covington, GA, manufactures and markets premium
golf balls, clubs and accessories under the Bridgestone and Precept brand names.
Bridgestone is represented on a world stage by a number of internationally famed
Fred Couples, Matt Kuchar,
Davis Love III, Brandt Snedeker,
Paula Creamer, Nick Price,
and Lee Trevino.
Bridgestone Golf, Inc. is a wholly owned subsidiary of Bridgestone Sports Co. Ltd.,
whose headquarters are in Tokyo.
Bridgestone Golf, Inc. is proud to be the #1 Ball Fitter in Golf as the industry
leader in live launch monitor fittings. Bridgestone provides three ways for golfers
to find the ball that best fits their game: live fittings through the
Bridgestone Ball Fitting Challenge, live online
chats with ball fitting
experts through its B-FIT service, and an easily accessible
Online Ball Selection Guide. For more
information on ball fitting, including a complete schedule of Ball Fitting Challenge
events, visit www.bridgestonegolf.com.