bridgestonegolf RT@aneelb: Congrats Kuchar on winning the @RBCHeritage! Proud to have him as @Workday ambassador. Cc @PGATOUR @bridgestonegolf @GreyGoose
Twitter about 1 hour ago  (published: 04/20 06:52 PM EDT)
bridgestonegolf RT@RBC_Heritage: Matt Kuchar, it's time for the Tartan Jacket! Kuchar is the 2014 #RBCHeritage Champion.
Twitter about 2 hours ago  (published: 04/20 05:52 PM EDT)
bridgestonegolf Congratulations to Matt Kuchar, winner of the 2014 @RBC_Heritage! #Kuuuuuuuch #BoomIt
Twitter about 2 hours ago  (published: 04/20 05:32 PM EDT)
bridgestonegolf What a birdie finish #Kuuuuuuuuch!
Twitter about 3 hours ago  (published: 04/20 04:56 PM EDT)
Bill, Ponte Vedra Beach, Florida True Balance Putters Product Comment. Hello Bridgestone Golf. Just took my DT-01 True Balance Putter with the oversized grip to the golf course and practiced on the putting green for about 30 minutes. Was making everything. Took it to the golf course for 9 holes, shot 33 with a total of 12 putts. The putter looks great, feels great and is almost impossible to decelerate. I have played golf for over 50 years and this is the best putter I have ever had in the bag. Goodbye Scotty Cameron, hello Bridgestone Golf. The putter is pure gold and once folks get a chance to give it a try it will sell itself. Thanks Bridgestone Golf.
product 1 day ago  (published: 04/18 11:13 PM EDT)
AWedgeButton Selfie with @BrandtSnedeker Ryder Cup bag at the Golf Club of Tennessee! #prettycool
Twitter 1 day ago  (published: 04/18 11:12 PM EDT)
jaybruce3 @bridgestonegolf some of the best clubs I have ever swung!!!!
Twitter 1 day ago  (published: 04/18 11:12 PM EDT)
Fred Gillum I had a really good day at the Champions Tour event at the TPC Sugarloaf. Even in the rain! It was a much needed diversion...going back to the final round on Sunday! Go Freddy Couples...or John Cook or Kenny Perry or....Jay Haas or....
Facebook 2 days ago  (published: 04/18 11:12 PM EDT)
Mr_Hufflebuff Played a Bridgestone for the first time and shot 82 at sandcreek, I like that ball. I gave @lukeg88 crap forever for hitting Bridgestone.
Twitter 2 days ago  (published: 04/18 11:12 PM EDT)
GP Golf Watching Matt Kuchar last week was extremely impressive. Very straight hitter, great short game and a swing that repeats on something called the inner circle....very few golfers get on and stay on the inner circle. Kuch manages to do so more often than he has one of the best coaches in golf to help him in Chris O'connell.
Facebook 2 days ago  (published: 04/18 11:11 PM EDT)


August 31, 2010

Bridgestone Looks to Extend Its Dominance of Japanese Colored Golf Ball Market to the U.S.

Bridgestone answers consumers' call for sidespin reducing balls with better visibility

COVINGTON, GA - In a few short years, Bridgestone Golf's e6 has become one of the most popular game improvement golf balls in the U.S. market. Widely renowned for its ability to help curb slices and hooks, thanks to its maximum forgiveness on off-center hits, the ball has become a favorite for those golfers seeking greater distance and accuracy. This fall, Bridgestone Golf, the #1 ball-fitter in golf, is excited to unveil limited availability of two new bright yellow and bright orange colored e6 balls.

While the yellow and orange e6 balls are exciting new offerings in North America, colored golf balls are nothing new for Bridgestone, especially in Japan. Nearly 2 out of every 5 golf balls sold in Japan are colored, and Bridgestone currently is responsible for over 56% of all colored balls sold in that market, ranging in various color and performance choices. In fact, colored golf balls are even played by Bridgestone's Japanese Tour players, as illustrated by Katsumasa Miyamoto's record-breaking back nine 29 with an orange ball at Firestone Country Club during the 2010 WGC Bridgestone Invitational.

"The e6 is the 4th best-selling golf ball model at off-course retailers year-to-date, because it significantly reduces the excess sidespin that the majority of amateur golfers struggle with," said Brandon Sowell, Director of Marketing - Bridgestone Golf, Inc. "As a result of its popularity, we have received a lot of consumer requests to offer it in color options too. Those requests along with our success with colored golf balls in Japan prompted us to do a survey through our social media platforms last spring, to gauge whether or not our customers would play a yellow or orange golf ball. The number that responded with strong interest was impressive so we are going to give them what they wanted."

In the same survey, Bridgestone found an overwhelming amount of respondents (73%) cited better visibility as the key reason for wanting to play a colored ball. As a result, Bridgestone has introduced the concept of Super Visibility Coloring, making the new yellow and orange versions of the e6 the brightest premium golf balls on the market. The bright yellow and bright orange e6 limited edition golf balls will feature the same unique three-piece construction that the traditional white e6 has - maintaining its improved distance and accuracy performance. Proving this point, the e6 took home best-in-class awards for innovation, feel and performance in the $21-35 per dozen category of the 2010 Golf Digest Hot List. The e6 was the only golf ball in the entire 2010 Hot List to garner 3 best-in-class awards for one category.

The new e6 balls will be available November 1st at golf specialty stores and green grass retailers nationwide and will feature a street price of $26.99 per dozen (MSRP - $38 per dozen).

For more information on the entire lineup of Bridgestone Golf products, visit

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Editor's Note: High-Res images of all Tour Staff and all new Bridgestone equipment are available upon request.

Bridgestone Golf, Inc., based in Covington, GA, manufactures and markets premium golf balls, clubs and accessories under the Bridgestone and Precept brand names. Bridgestone is represented on a world stage by a number of internationally famed golfers including
Fred Couples, Matt Kuchar, Davis Love III, Nick Price, Brandt Snedeker, Karrie Webb and Paula Creamer. Bridgestone Golf, Inc. is a wholly owned subsidiary of Bridgestone Sports Co. Ltd., whose headquarters are in Tokyo. For more information visit

Bridgestone Golf, Inc. is proud to be the #1 Ball Fitter in Golf as the industry leader in live launch monitor fittings. Bridgestone provides three ways for golfers to find the ball that best fits their game: live fittings through the Bridgestone Ball Fitting Challenge, live online chats with ball fitting experts through its B-FIT service, and an easily accessible Online Ball Selection Guide. For more information on ball fitting, including a complete schedule of Ball Fitting Challenge events, visit