Bill, Ponte Vedra Beach, Florida True Balance Putters Product Comment. Hello Bridgestone Golf. Just took my DT-01 True Balance Putter with the oversized grip to the golf course and practiced on the putting green for about 30 minutes. Was making everything. Took it to the golf course for 9 holes, shot 33 with a total of 12 putts. The putter looks great, feels great and is almost impossible to decelerate. I have played golf for over 50 years and this is the best putter I have ever had in the bag. Goodbye Scotty Cameron, hello Bridgestone Golf. The putter is pure gold and once folks get a chance to give it a try it will sell itself. Thanks Bridgestone Golf.
product 1 day ago  (published: 04/18 11:13 PM EDT)
AWedgeButton Selfie with @BrandtSnedeker Ryder Cup bag at the Golf Club of Tennessee! #prettycool
Twitter 1 day ago  (published: 04/18 11:12 PM EDT)
jaybruce3 @bridgestonegolf some of the best clubs I have ever swung!!!!
Twitter 1 day ago  (published: 04/18 11:12 PM EDT)
Fred Gillum I had a really good day at the Champions Tour event at the TPC Sugarloaf. Even in the rain! It was a much needed diversion...going back to the final round on Sunday! Go Freddy Couples...or John Cook or Kenny Perry or....Jay Haas or....
Facebook 1 day ago  (published: 04/18 11:12 PM EDT)
Mr_Hufflebuff Played a Bridgestone for the first time and shot 82 at sandcreek, I like that ball. I gave @lukeg88 crap forever for hitting Bridgestone.
Twitter 1 day ago  (published: 04/18 11:12 PM EDT)
GP Golf Watching Matt Kuchar last week was extremely impressive. Very straight hitter, great short game and a swing that repeats on something called the inner circle....very few golfers get on and stay on the inner circle. Kuch manages to do so more often than he has one of the best coaches in golf to help him in Chris O'connell.
Facebook 1 day ago  (published: 04/18 11:11 PM EDT)
RBC_Heritage In this case…yes RT @KennedyFarris: Are selfies proper golf etiquette?? @BrandtSnedeker #RBCHeritage #TeamRBC
Twitter 2 days ago  (published: 04/18 11:09 PM EDT)
DAHammz The new Bridgestone counter- counterbalanced putter. Balances on its own
Twitter 2 days ago  (published: 04/18 11:09 PM EDT)
RealJebJoiner Fred couples
Twitter 2 days ago  (published: 04/18 11:09 PM EDT)
Jeff, Rogers, AR Bridgestone Golf Fan Mail. I've been playing golf for approx. 25 years. I have played a Titleist Pro V1 more than any other ball in the past. The local Academy Sports had a sale on the Bridgestone TOUR B330-S balls. Some of the guys in my golf group play Bridgestones, so I thought I would give them a try and purchased a dozen. That, and I honestly do enjoy the commercials! The next day, April 16, 2014, I broke them out for our usual Wednesday evening game. Hole 13, par 3, 173 yds. I hit a smooth high draw with a 7 iron, landed approx. 4 inches in front of the cup and disappeared. That was the FIRST hole in one that I have ever had in my life! I was beginning to believe that I would never have one. I retired the ball and picked up a skin after the round. I am a believer in the TOUR B330-S, and they will now be a regular companion with me on my future rounds! Thanks Bridgestone for helping me get my first ace!
product 2 days ago  (published: 04/18 10:16 AM EDT)


January 26, 2011

New Bridgestone e-Series Balls are Engineered for Distance-Performance Customized to Golfers' Specific Needs

New Proprietary Dual Dimple Technology Boosts Yardage

COVINGTON, GABridgestone Golf, the #1 ball-fitter in golf, is set to unveil the latest versions of its popular e-Series distance performance golf balls, all featuring a proprietary new Dual Dimple Technology for added pop off the tee, while affording golfers clear choices that complement their games. Similar to the way an aircraft uses different parts of the wing at different angles during takeoff and landing, the engineers at Bridgestone have designed a golf ball to take advantage of different areas of its cover, optimizing aerodynamics at launch and during descent. Bridgestone's new Dual Dimple Technology features a deeper inside dimple specifically geared to help increase thrust power at launch, and an exterior dimple to help promote a shallower landing angle for more rollout. The result is improved distance performance across the board, while each of the e-Series balls continue to deliver specific performance properties that address a golfer's ball-flight tendencies.


Featuring its industry only 2-piece, urethane cover construction that golfers have grown to love, the new e5 is geared more towards those players who are tired of distance golf balls letting them down around the green. The e5 delivers prodigious distance off the tee for those with moderate swing speeds, while still providing the ultimate in soft feel and spin around the greens, as a result of its larger gradational compression core and soft TOUR caliber urethane. The new e5 features Bridgestone's exciting new Dual Dimple Technology designed cover, offering more distance than ever before.


The e6 is Bridgestone's most popular ball in the distance performance series because it addreses the most common problem among amateur golfers, slices and hooks. The 3-piece Surlyn cover construction of the e6 provides the incredible ability to reduce sidespin for increased accuracy and longer distance. The new e6 continues to hold the distinction of the lowest compression multi-layer ball on the market, so it is perfect for moderate swing speed players needing help with sidespin reduction. Like its sister ball the e5, the new e6 also feaures Bridgestone's Dual Dimple Technology in its cover construction, designed for longer golf shots across the board. The new e6, overall, delivers optimal accuracy and towering distance. The 2011 version of the e6 will be available in Bridgestone's highly-demanded optic yellow and optic orange color options, providing maximum visbility throughout the round.


The 2011 e7 utilizes a high-speed multilayer design for faster ball speed resulting in longer distance on all shots. The e7 has a 3-piece Surlyn construction with velocity boosting technology in its core, geared for a more penetrating ball flight, resulting in the most pure distance of the e-Series. Having incorporated Bridgestone's new proprietary Dual Dimple Technology cover into its already power-focused construction, the e7 is unadulterated distance redefined.

"Bridgestone has long been an industry pioneer in golf ball aerodynamics, as evidenced by its invention of Seamless Cover Technology, so it should be no surprise that the improvements to the 2011 e-Series rest squarely in the balls' aerodynamics," said Brandon Sowell, Director of Marketing - Bridgestone Golf, Inc. "Our engineers have used their extensive knowledge in that area, and information gathered from our nearly 100,000 live consumer ball-fittings to identify target areas of improvement for the new designs. Across the board, we found that consumers were always looking for more distance. Our new Dual Dimple Technology, the first technology to make use of different areas of the dimple at launch and during descent, has allowed us to achieve more distance without sacrificing any of the ball flight help for which the e-Series has become known."

The new 2011 e5, e6 and e7 balls will feature a street price of $26.99 per dozen (MSRP $38 per dozen) and will be available at golf specialty stores and green grass retailers nationwide beginning March 1st, 2011.

For more information on the entire Bridgestone Golf ball line and to determine which ball is right for your game, visit or attend a free Bridgestone Golf ball-fitting in your area. The upcoming Bridgestone Golf ball-fitting schedule can be accessed at If you cannot get out to a ball-fitting, chat live with one of our expert ball-fitting technicians via Bridgestone's free B-FIT service by visiting, or by calling 1-877-411-BFIT.

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Editor's Note: High-Res images of all Tour Staff and all new Bridgestone equipment are available upon request.

Bridgestone Golf, Inc., based in Covington, GA, manufactures and markets premium golf balls, clubs and accessories under the Bridgestone and Precept brand names. Bridgestone is represented on a world stage by a number of internationally famed golfers including
Fred Couples, Matt Kuchar, Davis Love III, Nick Price, Brandt Snedeker, Karrie Webb and Paula Creamer. Bridgestone Golf, Inc. is a wholly owned subsidiary of Bridgestone Sports Co. Ltd., whose headquarters are in Tokyo. For more information visit

Bridgestone Golf, Inc. is proud to be the #1 Ball Fitter in Golf as the industry leader in live launch monitor fittings. Bridgestone provides three ways for golfers to find the ball that best fits their game: live fittings through the Bridgestone Ball Fitting Challenge, live online chats with ball fitting experts through its B-FIT service, and an easily accessible Online Ball Selection Guide. For more information on ball fitting, including a complete schedule of Ball Fitting Challenge events, visit