March 24, 2011
Bridgestone Chosen as Official Golf Ball of PGA TOUR Academy 2011 Junior Golf Camps
COVINGTON, GA — Bridgestone Golf, the #1 Ball Fitter in Golf, was announced
today as the exclusive golf ball partner of the PGA TOUR Academy Junior Golf Camps
for 2011. In this capacity, Bridgestone will supply golf balls and caps at nearly
200 TOUR Academy summer golf camp dates nationwide. The partnership is a joint effort
by Bridgestone Golf and the TOUR Academy to educate junior golfers on the importance
of choosing the right ball for their game.
As part of the agreement, Bridgestone Golf will supply 2,500 dozen golf balls and
caps for all participants. The product donation represents nearly $100,000 in retail
value. The TOUR Academy will ask all participants to participate in a
B-FIT session on www.bridgestonegolf.com prior to registration in order
to determine which ball best suits their swing characteristics. Bridgestone will
then supply the TOUR Academy with a dozen of the recommended ball for each attendee.
"No other company is as passionate about making sure its customers have the right
ball for their swing as Bridgestone Golf is," said John Fechter, President of the
TOUR Academy. "We are proud to make Bridgestone a part of our junior golf camps
and we look forward to helping our program participants decide which ball is right
for their games."
TOUR Academy summer camp programs are scheduled to begin in June and run through
August. Programs include overnight, full-day and half-day programs and are open
to juniors 7-18 years of age and of all ability levels. Camps will be held in highly
desirable golf destinations including Florida, Arizona, New Jersey, California,
Colorado and Texas. Additionally, the camps will be held at some of the most recognized
and celebrated golf facilities in the country including; TPC Sawgrass, located in
Ponte Vedra Beach, FL and home of THE PLAYERS Championship; TPC Scottsdale outside
Phoenix, AZ and home of the Waste Management Phoenix Open; and TPC Harding Park,
located in San Francisco, CA, home of the 2010 and 2011 Charles Schwab Cup Championship
and 2009 Presidents Cup.
"With its rigorous training program for instructors, the TOUR Academy has one of
the finest junior golf instructor teams in the game, so we are excited to partner
with them to educate junior golfers on the importance of ball fitting," said Dan
Murphy, Vice President of Marketing - Bridgestone Golf, Inc. "In addition, their
summer programs provide junior golfers the ability to experience some of the best
courses in America, and receive best-in-class training that will help further their
golf careers."
For more information on Bridgestone Golf and its ball selection tools visit
www.bridgestonegolf.com. For the complete TOUR Academy camp schedule and more information,
visit www.pgatourcamps.com.
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Editor's Note: High-Res images of all Tour Staff and all new Bridgestone equipment are available upon request.
Bridgestone Golf, Inc., based in Covington, GA, manufactures and markets premium
golf balls, clubs and accessories under the Bridgestone and Precept brand names.
Bridgestone is represented on a world stage by a number of internationally famed
golfers including
Fred Couples, Matt Kuchar,
Davis Love III, Brandt Snedeker,
Paula Creamer, Nick Price,
and Lee Trevino.
Bridgestone Golf, Inc. is a wholly owned subsidiary of Bridgestone Sports Co. Ltd.,
whose headquarters are in Tokyo.
Bridgestone Golf, Inc. is proud to be the #1 Ball Fitter in Golf as the industry
leader in live launch monitor fittings. Bridgestone provides three ways for golfers
to find the ball that best fits their game: live fittings through the
Bridgestone Ball Fitting Challenge, live online
chats with ball fitting
experts through its B-FIT service, and an easily accessible
Online Ball Selection Guide. For more
information on ball fitting, including a complete schedule of Ball Fitting Challenge
events, visit www.bridgestonegolf.com.
The TOUR Academy has been providing professional-level golf instruction for over
10 years. With skill development programs specifically designed for golf enthusiasts
of all ages and ability levels, the Academy has earned a favorable reputation for
providing the highest-quality of golf instruction currently available. Available
programs range from golf schools, private lessons, specialty clinics, junior programs
and corporate events. TOUR Academies are located nationwide in many desirable golf
destinations such as Ponte Vedra Beach, FL; St. Augustine, FL; Scottsdale, AZ; San
Martin, CA; San Antonio, TX; and more.