bridgestonegolf RT@aneelb: Congrats Kuchar on winning the @RBCHeritage! Proud to have him as @Workday ambassador. Cc @PGATOUR @bridgestonegolf @GreyGoose
Twitter about 13 hours ago  (published: 04/20 06:52 PM EDT)
bridgestonegolf RT@RBC_Heritage: Matt Kuchar, it's time for the Tartan Jacket! Kuchar is the 2014 #RBCHeritage Champion.
Twitter about 14 hours ago  (published: 04/20 05:52 PM EDT)
bridgestonegolf Congratulations to Matt Kuchar, winner of the 2014 @RBC_Heritage! #Kuuuuuuuch #BoomIt
Twitter about 14 hours ago  (published: 04/20 05:32 PM EDT)
bridgestonegolf What a birdie finish #Kuuuuuuuuch!
Twitter about 15 hours ago  (published: 04/20 04:56 PM EDT)
Bill, Ponte Vedra Beach, Florida True Balance Putters Product Comment. Hello Bridgestone Golf. Just took my DT-01 True Balance Putter with the oversized grip to the golf course and practiced on the putting green for about 30 minutes. Was making everything. Took it to the golf course for 9 holes, shot 33 with a total of 12 putts. The putter looks great, feels great and is almost impossible to decelerate. I have played golf for over 50 years and this is the best putter I have ever had in the bag. Goodbye Scotty Cameron, hello Bridgestone Golf. The putter is pure gold and once folks get a chance to give it a try it will sell itself. Thanks Bridgestone Golf.
product 2 days ago  (published: 04/18 11:13 PM EDT)
AWedgeButton Selfie with @BrandtSnedeker Ryder Cup bag at the Golf Club of Tennessee! #prettycool http://t.co/LxruhJIr2V
Twitter 2 days ago  (published: 04/18 11:12 PM EDT)
jaybruce3 @bridgestonegolf some of the best clubs I have ever swung!!!! http://t.co/hfBuAKZ6hc
Twitter 2 days ago  (published: 04/18 11:12 PM EDT)
Fred Gillum I had a really good day at the Champions Tour event at the TPC Sugarloaf. Even in the rain! It was a much needed diversion...going back to the final round on Sunday! Go Freddy Couples...or John Cook or Kenny Perry or....Jay Haas or....
Facebook 2 days ago  (published: 04/18 11:12 PM EDT)
Mr_Hufflebuff Played a Bridgestone for the first time and shot 82 at sandcreek, I like that ball. I gave @lukeg88 crap forever for hitting Bridgestone.
Twitter 2 days ago  (published: 04/18 11:12 PM EDT)
GP Golf Watching Matt Kuchar last week was extremely impressive. Very straight hitter, great short game and a swing that repeats on something called the inner circle....very few golfers get on and stay on the inner circle. Kuch manages to do so more often than not.....plus he has one of the best coaches in golf to help him in Chris O'connell.
Facebook 2 days ago  (published: 04/18 11:11 PM EDT)
B-FIT

PRESS RELEASE

January 17, 2012

Bridgestone Inks Multi-Year Deal with Golf Humorist Feherty

Golf Television Personality and Acclaimed Author David Feherty Will Star in 2012 Bridgestone Golf Ad Campaign

COVINGTON, GA — Bridgestone Golf, the #1 Ball-Fitter in Golf, announced today that it has forged a relationship with multi-talented golf journalist and humorist David Feherty to serve as a brand spokesperson over the next two years.

As part of the deal, Feherty will be featured in the upcoming Bridgestone Golf 2012 ad campaign along with Fred Couples, Matt Kuchar, Davis Love III, Brandt Snedeker and Lee Trevino. In addition to his role in the lineup of new commercials, Feherty will also star in a series of web-based videos aimed at educating golfers on golf ball technology and the importance of choosing a golf ball suited to one's swing characteristics.

Coming off of an incredibly successful maiden season of his self-titled talk show "Feherty" on The Golf Channel, the former European PGA TOUR Star and current CBS golf commentator's popularity is at an all-time high, and Bridgestone is excited about what Feherty lends to its brand mission in 2012.

With a smile, Dan Murphy, Vice President of Marketing - Bridgestone Golf, Inc., said, "Truthfully, Feherty wasn't our first choice, but with Justin Timberlake already taken our options were pretty limited. I guess instead of bringing sexy back, we'll have to settle for bringing funny back." Murphy added, "In all seriousness, David's knowledge of golf equipment and his ability to educate while entertaining make him a great fit for what we're all about at Bridgestone."

Having fit over 150,000 golfers through its Bridgestone Challenge ball-fitting program, Bridgestone Golf possesses a robust bank of amateur golf swing data. After more than four years of the ball-fitting program, Bridgestone still finds that nearly 8 out of every 10 players are playing a golf ball that does not fit their game. So Bridgestone plans to put more marketing muscle than ever before into golf ball technology education in 2012. In addition to education efforts using Feherty, Bridgestone will increase the number of ball-fittings it conducts this year and will look to expand upon its popular B-FIT web-based expert chat service that was launched two years ago.

Feherty said, "Not a lot of people know this, but I am a huge ball expert. In fact, over the years I played for a living, my balls took a lot of punishment in the form of tops, shanks, cuts, scrapes, and I've even lost a couple. As it turns out, I was playing with balls that should have been hit by someone else in the first place! Well, you live and learn. I think I've been driving on the wrong tires too. It's safe to say that Bridgestone is making my world better."

Visit www.bridgestonegolf.com to learn more about Bridgestone Golf's 2012 plans.

# # #

Editor's Note: High-Res images of all Tour Staff and all new Bridgestone equipment are available upon request.

Bridgestone Golf, Inc., based in Covington, GA, manufactures and markets premium golf balls, clubs and accessories under the Bridgestone and Precept brand names. Bridgestone is represented on a world stage by a number of internationally famed golfers including
Fred Couples, Matt Kuchar, Davis Love III, Nick Price, Brandt Snedeker, Karrie Webb and Paula Creamer. Bridgestone Golf, Inc. is a wholly owned subsidiary of Bridgestone Sports Co. Ltd., whose headquarters are in Tokyo. For more information visit www.bridgestonegolf.com.

Bridgestone Golf, Inc. is proud to be the #1 Ball Fitter in Golf as the industry leader in live launch monitor fittings. Bridgestone provides three ways for golfers to find the ball that best fits their game: live fittings through the Bridgestone Ball Fitting Challenge, live online chats with ball fitting experts through its B-FIT service, and an easily accessible Online Ball Selection Guide. For more information on ball fitting, including a complete schedule of Ball Fitting Challenge events, visit www.bridgestonegolf.com.