July 30, 2012
Couples Relies on TOUR B330 Ball to Tame the Winds and Rains of Turnberry
'92 Masters Champ uses Bridgestone Equipment en Route to 2nd Career Champions Tour Major
COVINGTON, GA — This weekend in Turnberry, Scotland on the historic
Ailsa Course, Bridgestone Tour Team member Fred Couples
continued his winning ways, claiming his second Champions Tour major and 3rd overall
career major, at The 2012 Senior Open Championship. The victory was also Couples'
second Champions Tour title of the 2012 season, catapulting him into the #4 position
in the 2012 Champions Tour Charles Schwab Cup standings.
Couples relied on the new Dual Dimple TOUR B330
golf ball and J40 Dual Pocket Cavity Back irons
(3-PW) from Bridgestone to overcome difficult weather conditions, recording weekend
rounds of 64-67 to erase the 6-shot deficit he was faced with after round 2. Couples,
who recorded nine Top 10 finishes at The Open Championship during his PGA TOUR playing
career, needed just one start at the Senior British Open to bring home the coveted
"Obviously I never won The Open, but I came close," said Couples. "This is my biggest
Senior Tour win, by far, winning on a truly great, great golf course in extreme
weather. I can say I won a Senior Open at Turnberry. It's a challenging, very tough
course, under extreme weather. It's nice to win any event, but there have been a
lot of great champions on this golf course, that's for sure."
Bridgestone's new TOUR B330 ball features
the company's proprietary Dual Dimple Technology cover for optimized aerodynamic
performance. The cover's smaller inner dimples increase thrust power at launch for
greater distance, while the larger outer dimples promote a shallow angle of descent
for increased roll out on landing. The result of the improved performance at both
takeoff and landing is greater overall distance performance and a more consistent
wind-cheating ball flight.
The new B330 balls feature a street price of $44.99 per dozen (MSRP $58.00 per dozen)
and are available now at select golf courses and golf specialty and sporting goods
Visit www.bridgestonegolf.com to see Bridgestone Golf's entire 2012 Tour Team and
to view the complete lineup of new products.
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Editor's Note: High-Res images of all Tour Staff and all new Bridgestone equipment are available upon request.
Bridgestone Golf, Inc., based in Covington, GA, manufactures and markets premium
golf balls, clubs and accessories under the Bridgestone and Precept brand names.
Bridgestone is represented on a world stage by a number of internationally famed
Fred Couples, Matt Kuchar,
Brandt Snedeker, Davis Love III,
Paula Creamer, Nick Price,
and Lee Trevino.
Bridgestone Golf, Inc. is a wholly owned subsidiary of Bridgestone Sports Co. Ltd.,
whose headquarters are in Tokyo.
Bridgestone Golf, Inc. is proud to be the #1 Ball Fitter in Golf as the industry
leader in live launch monitor fittings. Bridgestone provides three ways for golfers
to find the ball that best fits their game: live fittings through the
Bridgestone Ball Fitting Challenge, live online
chats with ball fitting
experts through its B-FIT service, and an easily accessible
Online Ball Selection Guide. For more
information on ball fitting, including a complete schedule of Ball Fitting Challenge
events, visit www.bridgestonegolf.com.