Bill, Ponte Vedra Beach, Florida True Balance Putters Product Comment. Hello Bridgestone Golf. Just took my DT-01 True Balance Putter with the oversized grip to the golf course and practiced on the putting green for about 30 minutes. Was making everything. Took it to the golf course for 9 holes, shot 33 with a total of 12 putts. The putter looks great, feels great and is almost impossible to decelerate. I have played golf for over 50 years and this is the best putter I have ever had in the bag. Goodbye Scotty Cameron, hello Bridgestone Golf. The putter is pure gold and once folks get a chance to give it a try it will sell itself. Thanks Bridgestone Golf.
product about 19 minutes ago  (published: 04/18 09:32 PM EDT)
Jeff, Rogers, AR Bridgestone Golf Fan Mail. I've been playing golf for approx. 25 years. I have played a Titleist Pro V1 more than any other ball in the past. The local Academy Sports had a sale on the Bridgestone TOUR B330-S balls. Some of the guys in my golf group play Bridgestones, so I thought I would give them a try and purchased a dozen. That, and I honestly do enjoy the commercials! The next day, April 16, 2014, I broke them out for our usual Wednesday evening game. Hole 13, par 3, 173 yds. I hit a smooth high draw with a 7 iron, landed approx. 4 inches in front of the cup and disappeared. That was the FIRST hole in one that I have ever had in my life! I was beginning to believe that I would never have one. I retired the ball and picked up a skin after the round. I am a believer in the TOUR B330-S, and they will now be a regular companion with me on my future rounds! Thanks Bridgestone for helping me get my first ace!
product about 11 hours ago  (published: 04/18 10:16 AM EDT)
Joshua, Tuscaloosa, AL Bridgestone Golf Fan Mail. I recently switched to using the e5 ball. I love everything about it. Being a big fan of Fred Couples and of Bridgestone, I have always used your wedges, but I just discovered the e5 and I love everything about it. I also am searching for a true relaxed fit Bridgestone hat. Which one of your hats best fits what I am describing and where can I get one? Maybe even an e5 one.
product about 11 hours ago  (published: 04/18 10:16 AM EDT)
RBC Heritage Matt Kuchar is "pretty darn pleased" to be leading the RBC Heritage at -5 given the tough conditions out there today. Of the RBC Heritage, Kuchar says "fantastic venue, fantastic tournament."
Facebook 1 day ago  (published: 04/17 07:47 PM EDT)
Bridgestone Golf The Bridgestone Golf Tour Team is back in our Covington, GA factory. What are they up to this time? Check it out!
Facebook 1 day ago  (published: 04/17 07:46 PM EDT)
Mitsubishi Electric Cooling & Heating It's tee time at the Greater Gwinnett Championship! To get in the spirit, watch Fred Couples sing Karaoke. He's good, right? Enjoyed it? Watch our series of golf commercials with Fred Couples, Fred Funk and Corey Pavin. They tend to find themselves in uncomfortable situations...
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D'mon Jones Matt Kuchar has 15 top 10 finishes on the PGA Tour since the start of the 2013 season. That's more than any other golfer and he's currently on top of the leaderboard in the 1st round of this weekend's RBC Heritage PGA Tour golf tourney.
Facebook 1 day ago  (published: 04/17 07:44 PM EDT)
Wrangler Lisca Matt Kuchar's play over the last few weeks hasn't been too shabby:Valero Texas Open - T4Shell Houston Open - 2ndMasters - T5Do you think Kooch lands a W and will wear the Tartan Jacket this weekend?
Facebook 1 day ago  (published: 04/17 07:44 PM EDT)
James, Larkspur, CA Bridgestone Golf Fan Mail. I switched to the e6 a month ago because I was playing in a tournament and didn't want to spend all the money on ProV1x's. I played some great golf, and just today I shot the round of my life - one over par with an ACE! I'm never going to play another golf ball again haha!!
product 2 days ago  (published: 04/16 11:28 AM EDT)
Colleen, Sun Lakes, AZ Bridgestone Golf Fan Mail. On April 15, 2014, when I played in our Member/Guest Tournament, nobody wanted to lead off on hole #3, which is a par 3 and was playing 95 yards to the hole. I stepped up with a 9 iron and said I would see what kind of a leader I could be. I hit the ball nice and crisp and it landed 3 feet from the pin and went straight in the hole! I've been using the Bridgestone Lady Precept for the last 2 months and I love them!
product 2 days ago  (published: 04/16 11:28 AM EDT)


January 23, 2013

Bridgestone Reaches Milestone of 200k Consumer Ball-Fittings; Grows Impact through New Technologies

COVINGTON, GA — Bridgestone Golf, the #1 ball-fitter in golf, further cemented that title today when it announced that the company has surpassed more than 200,000 consumer golf ball fittings. The "Bridgestone Challenge," the company's in-person, free, live launch monitor-based ball-fitting program has been educating golfers on how to find the right ball for their game since 2007. Now with 26 teams throughout the United States, Bridgestone Golf fits more than 1,500 golfers per week, during the golf season.

The Bridgestone Challenge is indicative of Bridgestone Golf's overall business philosophy - one in which amateur golfers who tee it up on Saturday and pay for their greens fees are just as important to the company as its TOUR players when it comes to product design. With ball-fitting, Bridgestone offers a service previously reserved for the world's best players to all golfers. Using launch monitors, Bridgestone's team of ball-fitting technicians analyze golfers' swings and make a science-based recommendation as to which ball is the best choice for each individual.

"One size fits all is square wheel thinking; customization is the key to sustained success in business these days," said Dan Murphy, Vice President of Marketing - Bridgestone Golf, Inc. "Saying all golfers should use one ball is as ridiculous as asserting that we should all play stiff-shafted blade irons and wear medium size shirts. Ball-fitting has separated us from the pack and allowed us to grow to #2 in share. We have great momentum thanks to our ability and desire to fit consumers to a ball that is suited to their swing. Going forward, we realize the way to spread the word to more people is by using technology. Our B-FIT and online selection tool have been well received by the golf world, and as a result, we've invested in expanding those services in 2013."

In addition to the Bridgestone Challenge live ball-fitting events, Bridgestone Golf is set to launch an iPad compatible version of its popular B-FIT Video Chat service for retailers. The new iPad enabled technology will allow Bridgestone to extend the test program that has been at local Atlanta golf retailers since last summer to nationwide green grass and golf specialty retail locations in 2013. In the test market, consumers have raved about its convenience, ease of use and the unique ability it affords to have one-on-one, face-to-face conversations with Bridgestone's ball-fitting experts. Bridgestone's B-FIT video-chat program is powered by the OpenTok Platform from TokBox. OpenTok allows face-to-face communications to be embedded into any site or service. Over 50,000 TokBox partners are currently using the technology worldwide, but Bridgestone Golf's version is the only to ever be used in a retail in-store environment in any industry.

Adding to Bridgestone's Ball-Fitting technology revolution is a newly designed golf ball selection tool that allows users to see how they stack up against the entire universe of golfers who have been fit by Bridgestone. Using a data aggregator, Bridgestone's new online golf ball selection tool, provides golfers with one of two ways to enter data about their golf game and then based on the existing data collected from hundreds of thousands, the tool will calculate what percentage of different categories of golfer a user most closely resembles. With the new system not only will golfers receive an accurate recommendation, but also they will be able to accurately compare themselves to the universe of Bridgestone's golf database.

Bridgestone will introduce the new ball selection tool to attendees at the 2013 PGA Merchandise Show, and it will go live on the Bridgestone website the first week in February. Upon official launch, the new selection tool will be available at For more information on Bridgestone's entire suite of golf ball selection services, visit

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Editor's Note: High-Res images of all Tour Staff and all new Bridgestone equipment are available upon request.

Bridgestone Golf, Inc., based in Covington, GA, manufactures and markets premium golf balls, clubs and accessories under the Bridgestone and Precept brand names. Bridgestone is represented on a world stage by a number of internationally famed golfers including
Fred Couples, Matt Kuchar, Davis Love III, Nick Price, Brandt Snedeker, Karrie Webb and Paula Creamer. Bridgestone Golf, Inc. is a wholly owned subsidiary of Bridgestone Sports Co. Ltd., whose headquarters are in Tokyo. For more information visit

Bridgestone Golf, Inc. is proud to be the #1 Ball Fitter in Golf as the industry leader in live launch monitor fittings. Bridgestone provides three ways for golfers to find the ball that best fits their game: live fittings through the Bridgestone Ball Fitting Challenge, live online chats with ball fitting experts through its B-FIT service, and an easily accessible Online Ball Selection Guide. For more information on ball fitting, including a complete schedule of Ball Fitting Challenge events, visit