Kempsville Greens Golf Course If you missed today's Bridgestone Ball Fitting Challenge at Kempsville Greens Golf, don't worry! You have another chance tomorrow at Red Wing Lake!
Facebook about 11 hours ago  (published: 04/24 05:03 PM EDT)
Golfing Standard Matt Kuchar winning clubs, RBC Heritage, Bridgestone, WITB: A look at Matt Kuchar's winning clubs from the RBC Heritage#CountCorey #CollegeGolf #GolfWorld #RoyalLiverpool #BuddyAlexander
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The Hackers Paradise A special gift from Bridgestone Golf for their #THPMC golfers! http://www.thehackersparadise.com/forum/showthread.php?57494-A-Gift-from-Bridgestone-Golf-to-their-2014-Morgan-Cup-Staffers
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brian_gaynor #tbt to meeting David Feherty last year at the Bridgestone/Firestone event. #golf #golfer #broadcaster #bridgestone #firestone #gaynorclassics #feherty #davidfeherty
{1} about 13 hours ago  (published: 04/24 05:02 PM EDT)
Jimmy Lewis Boards Keep an eye out for the upcoming issue of Sports Illustrated featuring golf legend Davis Love III on the Jimmy Lewis Striker SUP.
Facebook about 17 hours ago  (published: 04/24 05:02 PM EDT)
GolfIncorporated.com Make greenside bunker shots routine like Kucharhttp://www.golfincorporated.com/learn-to-play-golf/make-greenside-bunker-shots-routine-like-kuchar/
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t_albrecht15 Got my first hole-in-one today at Grove. #HoleInOne #Golf #GolfIsLife #Bridgestone #E6 #Ping #PingG20
{1} 1 day ago  (published: 04/24 05:01 PM EDT)
saralynn3131 #wcw #paulacreamer #lpga #ijustwannabehalfasgood
{1} 1 day ago  (published: 04/24 05:01 PM EDT)
_chrispierson_ Another beautiful day at the office! #golf #golflife #golfnerd #golfaddict #golfeverything #bridgestone #bridgestonegolf #putter #golfball
{1} 1 day ago  (published: 04/24 05:00 PM EDT)
Delbrook Golf Course The Bridgestone Ball Fitting Challenge is taking place at Delbrook Right now. Stop out before 4:00 and find the ball that fits your game.
Facebook about 14 hours ago  (published: 04/24 01:45 PM EDT)
B-FIT

PRESS RELEASE

June 18, 2013

New 2013 Lady Precept Golf Ball Becomes Part of Flagship Bridgestone Brand

The #1 Ladies Ball in Golf* is Now the Softest Bridgestone Ball Made

COVINGTON, GA — Bridgestone Golf, the #1 ball-fitter in golf, announced today that the most popular ladies' golf ball in the history of the game — the Precept Lady — is becoming part of its flagship Bridgestone brand. Effective July 1, 2013, the new Bridgestone Golf Lady Precept golf ball extends a franchise that has been the #1 selling ladies'* golf ball for the past 13 years. In fact, since 2000, Bridgestone has sold more lady specific golf balls than all other competitors. To welcome the Lady Precept to the Bridgestone family, Bridgestone will air this commercial throughout the summer.

That Was Then. This Is Wow!

Utilizing data from more than 14,000 live fittings, Bridgestone has developed a ball engineered specifically for the average female golf swing. See below for 2013 Bridgestone Golf Lady Precept features and benefits:

BRIDGESTONE GOLF LADY PRECEPT DETAILS

  • Softest ladies golf ball on the market
  • Larger Gradational Compression Core for exceptional performance at moderate swing speeds
  • 12% thinner cover produces higher launch and less spin
  • 330 seamless dimple cover optimizes aerodynamics for moderate swing speeds

"After fitting nearly 14,000 ladies through our ball-fitting program, we have identified opportunities for product innovations that address lady golfers' needs," said Corey Consuegra, Golf Ball Marketing Manager – Bridgestone Golf, Inc. "With the new Bridgestone Golf Lady Precept, we've extended our commitment to developing golf balls for ladies and are excited to introduce this new product under our flagship Bridgestone brand."

Lady Precept Boxes

The Bridgestone Golf Lady Precept is available in three colors (White, Optic Pink & Optic Yellow) and features a suggested retail price of $19.99 per dozen. The Bridgestone Golf Lady Precept will be available at retailers nationwide beginning July 1.

Visit www.bridgestonegolf.com to see Bridgestone Golf's entire 2013 lineup of products.

*According to Golf Datatech's On and Off Course Units Sold Retail Market Share reports 1997-2012

# # #

Editor's Note: High-Res images of all Tour Staff and all new Bridgestone equipment are available upon request.

Bridgestone Golf, Inc., based in Covington, GA, manufactures and markets premium golf balls, clubs and accessories under the Bridgestone and Precept brand names. Bridgestone is represented on a world stage by a number of internationally famed golfers including
Fred Couples, Matt Kuchar, Davis Love III, Nick Price, Brandt Snedeker, Karrie Webb and Paula Creamer. Bridgestone Golf, Inc. is a wholly owned subsidiary of Bridgestone Sports Co. Ltd., whose headquarters are in Tokyo. For more information visit www.bridgestonegolf.com.

Bridgestone Golf, Inc. is proud to be the #1 Ball Fitter in Golf as the industry leader in live launch monitor fittings. Bridgestone provides three ways for golfers to find the ball that best fits their game: live fittings through the Bridgestone Ball Fitting Challenge, live online chats with ball fitting experts through its B-FIT service, and an easily accessible Online Ball Selection Guide. For more information on ball fitting, including a complete schedule of Ball Fitting Challenge events, visit www.bridgestonegolf.com.