July 2, 2013
Bridgestone Golf Joins Forces with Fletcher Leisure Group To Expand Canadian Distribution
America's #2 Golf Ball Brand Aims To Grow Presence in Canada
COVINGTON, GA — Bridgestone Golf, the #1 ball-fitter in golf, announced
today that it would partner with Fletcher Leisure Group to handle its Canadian distribution
needs. Effective September 1, 2013, Fletcher Leisure Group will take over servicing
Bridgestone's entire product line including balls, clubs and accessories.
"As Bridgestone Golf continues to evolve its business priorities in Canada to capitalize
off of the momentum that has propelled our brand to become the #2 golf ball in the
United States, we are excited to partner with Fletcher Leisure Group as our new
Canadian distributor," said Dan Murphy, Executive Vice President of Sales/Marketing
- Bridgestone Golf, Inc. "We truly appreciate the work that Kim Bauer and his team
at Tournament Sports have done on our behalf through the years, and we recognize
that we would not be where we are today in the Canadian market without their support.
We look forward to starting our new relationship with Fletcher Leisure Group as
we continue to expand our offering of products and services for Canadian golfers."
"We are extremely excited about our new relationship with Bridgestone Golf. The
Bridgestone Golf product line and its premium position within the market is an excellent
fit for Fletcher Leisure Group. We look forward to being able to help Bridgestone
Golf continue its growth within the Canadian Market" said Derek Faith, Vice President
of Sales - Fletcher Leisure Group.
Visit www.bridgestonegolf.com to see Bridgestone Golf's entire 2013 lineup of products
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Editor's Note: High-Res images of all Tour Staff and all new Bridgestone equipment are available upon request.
Bridgestone Golf, Inc., based in Covington, GA, manufactures and markets premium
golf balls, clubs and accessories under the Bridgestone and Precept brand names.
Bridgestone is represented on a world stage by a number of internationally famed
Fred Couples, Matt Kuchar,
Brandt Snedeker, Davis Love III,
Paula Creamer, Nick Price,
and Lee Trevino.
Bridgestone Golf, Inc. is a wholly owned subsidiary of Bridgestone Sports Co. Ltd.,
whose headquarters are in Tokyo.
Bridgestone Golf, Inc. is proud to be the #1 Ball Fitter in Golf as the industry
leader in live launch monitor fittings. Bridgestone provides three ways for golfers
to find the ball that best fits their game: live fittings through the
Bridgestone Ball Fitting Challenge, live online
chats with ball fitting
experts through its B-FIT service, and an easily accessible
Online Ball Selection Guide. For more
information on ball fitting, including a complete schedule of Ball Fitting Challenge
events, visit www.bridgestonegolf.com.
Fletcher Leisure Group, based in Montreal, Quebec, is a company with 42 years of
golf industry experience marketing multiple brands in Canada, the United States,
Europe and the UK. Brands that make up the Fletcher portfolio include the wholly
owned AUR and Sunice and its licensed brand Tommy Hilfiger Golf.