Bridgestone Golf Introduces TOUR B XW-1 Wedges

November 14, 2017

(COVINGTON, GA)Bridgestone Golf – Innovator and manufacturer of premium golf balls, clubs and accessories – introduces the TOUR B XW-1 forged wedges, the company’s most advanced and high-end offerings to date, which will be available at select retailers and online at beginning January 3, 2018.

The latest addition to the ultra-premium TOUR B club lines, the XW-1 Series ($139.99) features classic aesthetics and a teardrop shape. Additional features include:

·         Tour Grind Sole – provides increased heel and toe relief, making the XW-1 extremely versatile from all lies

·         Parallel Milling Pattern –  Ensures exceptional spin and control on approach shots and around the green for ultimate control

·         Forged Mass – Similar to the TOUR B X-Blade and X-CB irons, the strategically placed mass behind the impact zone yields incredibly solid feel and response

Bridgestone is offering the XW-1 in two finishes, Black Oxide and Satin Chrome, each of which is available in the following lofts: 50, 52, 54, 56, 58, 60. Only offered in right-handed models at launch, each XW-1 wedge comes stock with the True Temper DG Spinner shaft and Golf Pride MultiCompound grip.

“For anyone who thinks of Bridgestone as just a great golf ball company, the XW-1 wedges are a prime example of the insanely high quality of our clubs,” says Zack Kupperbusch, Golf Club Marketing. “In a time where many OEM’s continue to cut corners by producing cast heads, Bridgestone Golf emphasizes feel through unmatched forgings and true innovations.”

The new XW-1 wedges join a variety of TOUR B products introduced earlier this year, including the XD-3, XD-5 and XD-7 drivers, XD-F fairway woods, XD-H hybrids and  X-CB and X-Blade irons. Each is built to the tightest of tolerances using the finest materials availalbe. TOUR B drivers are priced at $699, while fairway woods and hybrids are listed at $399 and $249, respectively. Both the X-CB and X-Blade are $1200 (4-PW).

Bridgestone’s professional staff features 14-time major championship winner Tiger Woods, FedExCup champion Brandt Snedeker, Olympics bronze medalist Matt Kuchar, Masters winner Fred Couples, three-time major champion Nick Price, Bryson DeChambeau, Hudson Swafford and LPGA Tour star Karrie Webb.

About Bridgestone Golf

Headquartered in Covington, GA, Bridgestone Golf USA manufactures premium golf balls, clubs and accessories under Bridgestone and Precept brands. The company started making golf balls in 1935 and, as the world’s largest tire manufacturer, leverages its 900 rubber polymer science engineers worldwide to produce high-performing products. The pioneer of ball fitting since 2007, Bridgestone has conducted more than 300,000 in-person sessions using launch monitors and one million-plus online. The data informs continuous innovation and advancement of ball technology. Bridgestone Golf USA is a wholly-owned subsidiary of Bridgestone Sports Co. Ltd., headquartered in Tokyo.

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Ben Cramer